Inbound marketing is the new standard of marketing today. It has not only been adopted but it has scaled over the past few years. In this surrounding it requires a broader and sharper attention when it comes to creating and executing marketing strategies for your business.  Achieving lead generation through inbound marketing is not enough. You must have a lead nurturing strategy which is applicable to almost 90% of those leads that have not made their purchase or closed the deal with you immediately. Choosing the right lead nurturing strategy can have a......

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