Living in today’s world of B2B marketing can be extremely challenging due to a system that involves highly demanding buying processes involving a large group of decision-makers, extended sale cycles, and valuable transactions. Being successful in the world of B2B requires an artistic soul which uses science to engage and find the proper leads for marketing inside a business. This means that you need to make the right decision when it comes to hiring a B2B agency. At one point you’ll have the urge for an in-house marketing plan or you’ll hire an......

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